Digital Trends

2026 Trends | BizTrendsTV | Newsletters 2025 1st newsletter | 2025 2nd newsletter | 2024 1st newsletter |2024 2nd newsletter | 2023 1st newsletter | 2023 2nd newsletter | 2022 1st newsletter | 2022 2nd newsletter | 2021 | 2020 | 2019 | eBooks: 2018, 2017, 2016, 2015, 2014, 2013, 2012, 2011, 2010 & 2009

Marketing & Media trends

Industry trends

BizTrends Sponsors

Headline Sponsor

Digital, Marketing, Media

The Lead Creative

The Lead Creative: "More creative freedom, less money"

#BizTrends2026 | Nahana CEO, Thabang Skwambane: Africa will ignite what is next

#BizTrends2026 | Nahana CEO, Thabang Skwambane: Africa will ignite what is nextThabang Skwambane

More news

WOO president Tom Goddard. Source: WOO.

#BizTrends2026 | WOO president Tom Goddard: How OOH is reinventing itself

Tom Goddard 15 Jan 2026

#BizTrends2026 | Nerdware’s Lerato Mothopeng: Inclusive digital transformation for Africa

#BizTrends2026 | Nerdware’s Lerato Mothopeng: Inclusive digital transformation for Africa

Lerato Mothopeng 15 Jan 2026

Erica Bopape (CM SA) is the executive for marketing and communications at Absa Business Banking. Source: Absa.

#BizTrends2026 | Absa's Erica Bopape: What 2026 will demand of financial services marketers

Erica Bopape 14 Jan 2026

What’s next? The tech trends steering 2026

What’s next? The tech trends steering 2026

Tiyiselani Rikhamba, BET Software 14 Jan 2026

#BizTrends2025: 555 Media Hub’s Tapelo Zama | The challenge for brands - LLM disrupting the consumer journey

#BizTrends2025: 555 Media Hub’s Tapelo Zama | The challenge for brands - LLM disrupting the consumer journey

Tapelo Zama 16 May 2025

Source:

#WorldRadioDay: Why radio is still a hit maker

Karabo Ledwaba 13 Feb 2025

Grant Lapping is a digital executive at Midnight. Source: Supplied.

#BizTrends2025: Grant Lapping | 3 trends dominating search: GEO, social search and voice

Grant Lapping 5 Feb 2025

#BizTrends 2025: Google's Alex Okosi – Africa, an opportunity more than a challenge

#BizTrends 2025: Google's Alex Okosi – Africa, an opportunity more than a challenge

Danette Breitenbach 4 Feb 2025

#BizTrends2025: Bettabets Mathabo Sekhonyana - Dispelling the dazzle: A closer look at AI's real potential

#BizTrends2025: Bettabets Mathabo Sekhonyana - Dispelling the dazzle: A closer look at AI's real potential

Mathabo Sekhonyana 30 Jan 2025

#BizTrends2025: Penquin’s Tyrell Stevens - Predictive personalisation transforming digital marketing

#BizTrends2025: Penquin’s Tyrell Stevens - Predictive personalisation transforming digital marketing

Tyrell Stevens 23 Jan 2025

Adelaide Tshabalala is chief digital officer at Nerdware. Source: Supplied.

#BizTrends2025: GeoSpatial targeting - capturing the right moment, not just the right place

Adelaide Tshabalala 21 Jan 2025

Abigail Buckley, digital business director at Joe Public, examines the impact on digital marketing when it comes to AI (Image supplied)

#BizTrends2025: Joe Public’s Abigail Buckley - AI's impact on digital marketing

Abigail Buckley 20 Jan 2025

#BizTrends2025: Rapt Creative's Melanie Campbell - Advertising in 2025

#BizTrends2025: Rapt Creative's Melanie Campbell - Advertising in 2025

Melanie Campbell, RAPT Creative Agency 13 Jan 2025

Source: © CIO SA Vincent Maher, True I/O CEO and the leader of the MMA AI Leadership Consortium looks at the five trends driving the reshaping of marketing through AI

#BizTrends2025:True I/O's Vincent Maher - 5 AI trends shaping marketing in 2025

Vincent Maher 13 Jan 2025

#BizTrends2025: Digicape - Making marketing’s future smarter than ever before

#BizTrends2025: Digicape - Making marketing’s future smarter than ever before

Digicape 13 Jan 2025

Source:

AI in action: How creative industries are evolving with new roles and job titles

Karabo Ledwaba 31 Oct 2024

Source: © 123rf People are increasingly seeking depth, authenticity, and sensory richness in their experiences, aiming to engage with the world in meaningful ways. this is one of five macro trends identified by the Accenture Life Trends 2025 report

5 global macro trends and consumer insights from the Accenture Song's Life Trends 2025 report

22 Oct 2024

Source:

Unmasking deepfakes: Navigating the threat to medical professional identity and trust

Brenda Kubheka-Chauke 7 Mar 2024

Zetu Damane is the chief strategic officer at McCann Joburg. Source: Supplied.

#BizTrends2024: Zetu Damane - Trends which will make or break brands in 2024

Zetu Damane 6 Feb 2024

Albert Makoeng is the head of sales at theSALT. Source: Supplied.

#BizTrends2024: The influencer gold rush - amping up budgets by 30%

Albert Makoeng 19 Jan 2024

Image supplied. In his second #BizTrends2024 piece Rapt Creative’s strategy lead: culture & innovation, Jordan Major, says instead of trying to do everything, do the simple things exceptionally well

#BizTrends2024: Jordan Major - Instead of trying to do everything, do the simple things exceptionally well

RAPT Creative Agency 17 Jan 2024

Image supplied. Rapt Creative strategist, Dean Kriel looks for lightheartedness in 2024

#BizTrends2024: Dean Kriel - Macro communications trends, bringing lightheartedness to life

Dean Kriel, RAPT Creative Agency 17 Jan 2024

#BizTrends2024: Ndeye Diagne - Africa at a crossroads: Threads of gold

Karabo Ledwaba 16 Jan 2024

Veronica Moleele is the CEO of Penquin. Source: Supplied.

#BizTrends2024: Inclusive marketing takes centre stage

Veronica Moleele 16 Jan 2024

Danette Breitenbach

#BizTrends2024: Mike Saunders - The tension between technology and humanity

Danette Breitenbach 12 Jan 2024

Hanno Botha says we need to balance a human centered approach with AI. Source: Supplied.

#BizTrends2024: AI will fully transform the marketing industry, says Ford SA's Hanno Botha

Hanno Botha 12 Jan 2024

Nilesh Hansjee is a business analyst at Marketing Intelligence Hub. Source: Supplied.

#BizTrends2024: A peek into the marketing crystal ball

Nilesh Hansjee 11 Jan 2024

Danette Breitenbach

#BizTrends2024: Mike Sharman - From earned virality to purposeful purpose

Danette Breitenbach 10 Jan 2024

Let's do Biz