Media Asset Manager

Job description

Key performance areas

The Media Asset Manager will lead the strategic design, implementation, and ongoing management of the organisation's digital media asset infrastructure. This includes overseeing the ingest, storage, retrieval, and distribution of media content across platforms. The role is pivotal in ensuring content integrity, regulatory compliance, and operational efficiency. The incumbent will be responsible for setting up systems from the ground up, managing cross-functional projects, and ensuring long-term scalability and innovation in media operations.

System Setup and Project Management:
Lead the implementation of media asset management systems and workflows.
Define standard operating procedures (SOPs), manage vendor relationships, and ensure infrastructure readiness.
Oversee migration of media assets into the media asset management systems which includes current content (audio, video, stills and related campaign open files), and Primedia’s historic audio (radio) and video content.

Digital Asset Management:
Oversee the ingest, metadata tagging, cataloguing, distribution/transfer, retrieval and archiving of digital assets.
Ensure secure and efficient file transfers workflows using tools like Aspera, Signiant, and AWS.
Define metadata standards and asset naming conventions.
Establish retention and lifecycle management policies for digital assets (active, archive, purge).
Manage access permissions, version control, and secure sharing of content.
Document processes, workflows, and system usage guidelines.
Manage storage usage and coordinate capacity planning, archive, and backup strategies.
Leverage automation to enhance workflow processes.
Identifying and mitigating risks related to media loss, and or data corruption.

Quality Control and Compliance:
Conduct technical evaluations of media content.
Ensure compliance with internal and external delivery standards for content quality, classification, and scheduling, including regulators, associations and 3rd party platforms.
Ensure that ownership rights are tracked to facilitate legal usage of material.
Develop and enforce processes for ingest quality control, transcoding, and delivery of assets.
Collaborate with internal departments and external partners to streamline media workflows.

Operational Maintenance:
Maintain and optimise media systems. Troubleshoot issues, monitor system performance, storage capacity and implement continuous improvements. 

Stakeholder Engagement:
Collaborate with internal departments and external partners. Provide training and support to ensure effective use of media systems.
Understand content workflows and integrate with those workflows to achieve maximum benefit for creators and publishers of content especially Primedia+, EWN, and other Primedia platforms including social media.

Minimum required qualification:

• Diploma in Media Studies or related field

Qualifications considered advantageous:

• Bachelor's degree or diploma in Media Production, Broadcast Technology, Digital Media, Information Systems, or a related field.
• Relevant certifications such as CompTIA A+, Digital Television & Broadcast Networks, or Playout Systems & Quality Control are advantageous.

Minimum years of experience:

• Minimum of 10 years of progressive experience in media operations, digital asset management, or broadcast environments.
• Demonstrated experience in setting up and managing OTT platforms, media workflows, and digital file systems.
• Advanced knowledge and understanding of ingest processes and systems such as digital video systems and file/conversion transcoding standards.
• Ability to troubleshoot and find solutions under pressure.
• Technical proficiency in video editing and file based workflows.

Additional role requirements:

• Proven experience with Media Asset Management (MAM) systems such as SNS EVO, DALET or similar.
• Strong understanding of content workflows and content distribution
• Proficiency in cloud storage (AWS, Azure, Wasabi), file transfer protocols (Aspera, Signiant), and LTO archiving.
• Familiarity with metadata standards (e.g., Dublin Core, MXF, DPP AS11) and digital rights management.
• Strong project management skills with the ability to lead cross-functional initiatives.
• Excellent communication, analytical, and problem-solving skills
• Ability to evaluate and manage vendor relationships.
• Commitment to continuous improvement and staying current with industry trends.
• Strategic alignment with business goals and ability to scale systems for future growth.
• Ability to leverage automation, analytics to improve asset discovery, archiving, or compliance.

Suitable candidates will be selected in accordance with Primedia Broadcasting’s Employment Equity Policy. Correspondence will only be conducted with shortlisted candidates. Should you not hear from us within two weeks of the closing date, please consider your application unsuccessful.
Send your detailed CV to broadcastingcareers@primedia.co.za with the Subject Line “Media Asset Manager”. The closing date for applications is 30 September 2025.




Posted on 25 Sep 16:30, Closing date 24 Nov