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Mexico slams Trump's 'discriminatory' immigration ad

Mexico’s President, Claudia Sheinbaum, announced on Monday that her government has formally requested the country's television networks to withdraw a commercial produced by the Trump administration that warns against undocumented migration to the United States.

22 Apr 2025

Kristi Noem in the advertisement.

Describing the advert as “discriminatory,” Sheinbaum also committed to introducing legislation to prohibit this and similar types of messaging.

Trump's tariff order prompts ad spending cuts by Temu and Shein

17 Apr 2025

In the advertisement, US Homeland Security Secretary Kristi Noem says they will hunt down illegal immigrants, it also features men being handcuffed and being put into law enforcement vehicles.

A Mexican government agency responsible for preventing discrimination reported receiving an overwhelming number of complaints. Last week, it sent a formal request to broadcasters urging them to pull the ad, stating that it “contains a discriminatory message, violates human dignity, and may encourage acts of violence” against migrants.