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Got 10 minutes? Take Kantar’s Media Reaction Survey…

Every year, Kantar’s Media Reactions study explores how consumers perceive various media channels and brands, while also examining the challenges and preferences faced by marketers.

7 May 2025

Got 10 minutes? Take Kantar’s Media Reaction Survey (Image supplied)

Got 10 minutes? Take Kantar’s Media Reaction Survey (Image supplied)

By combining these insights, we can paint a detailed picture of the current media landscape and uncover emerging trends that assist advertisers, agencies, and media brands in navigating the constantly changing environment.

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