Cultural relevance | Bizcommunity

Cultural relevance | Bizcommunity

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(Image supplied)

Youth Month

#YouthMonth: SA's youth - Most educated, least employed; Something’s Broken

Charlie Wannell 1 day

Tomy’s ‘That OG’ campaign celebrates canvas originals

Fashion & Homeware

Tomy’s ‘That OG’ campaign celebrates canvas originals

Issued by Bata 2 days

Source: © 123rf Kyla Booysen, senior partner manager, Special Effects Media, says Brands looking to stay culturally relevant can no longer ignore the power of gaming, especially when it comes to engaging Gen Z

Youth Month

#YouthMonth: Gaming - A gateway for Gen Z

Kyla Booysen 2 days

Uber Advertising launches in-house creative studio

Advertising

Uber Advertising launches in-house creative studio

13 Jun 2025

#YouthMonth: Tebogo and Lebogang Ndala are redefining South African culinary arts

Food & bev. services

#YouthMonth: Tebogo and Lebogang Ndala are redefining South African culinary arts

Evan-Lee Courie 11 Jun 2025

MIC drop: Coaching Africa’s next gen in marketing, influence and culture

Marketing

MIC drop: Coaching Africa’s next gen in marketing, influence and culture

Issued by Dentsu 4 Jun 2025

Stars of the campaign include Oskido and LeemcKrazy. Source: Supplied.

Advertising

#BehindtheCampaign: Pepsi celebrates young kasi hustlers

3 Jun 2025

Pick n Pay and Gorilla win big at the 2025 MMA Smarties Awards

Advertising

Pick n Pay and Gorilla win big at the 2025 MMA Smarties Awards

Jordan Wallace, Issued by Gorilla 14 May 2025

Ntokozo Nhlanhla, executive creative director, Digitas Liquorice says the creator economy is Africa’s chance to leapfrog into a new era of influence, where creators set global trends (Image supplied)

Digital

The next global marketing frontier: Africa’s creator economy

Ntokozo Nhlanhla 12 May 2025

EXCLUSIVE: Levergy appoints new managing director

Sponsorship

EXCLUSIVE: Levergy appoints new managing director

6 May 2025

Cannes Lions

#Cannes2025 report says creative confidence is in crisis

2 May 2025

Taverns and shebeens offer untapped potential for drinks brands

Informal Retailing

Taverns and shebeens offer untapped potential for drinks brands

22 Apr 2025

The winners of the South African Young Lions Competition have been announced

Cannes Lions

SA Cannes Young Lions 2025 Competition winners

22 Apr 2025

Ogilvy launches an iconic Bottomless Bucket for KFC this Easter

Advertising

Ogilvy launches an iconic Bottomless Bucket for KFC this Easter

Issued by Ogilvy South Africa 17 Apr 2025

Commercial Property

Mall of Africa reveals vibrant brand campaign to redefine retail

Issued by Mall of Africa 7 Apr 2025

Marketing

Banner: From nano to micro to macro and mega brand influence: We help creators scale their careers

Issued by Brand Influence Agency 2 Apr 2025

The future of marketing is storified

Marketing

The future of marketing is storified

Candy Dempers, Issued by MediaHeads 360 27 Mar 2025

Marketing

Community-generated content: The new currency in Brand Influence

Issued by Brand Influence Agency 25 Mar 2025

Sinmisola Hughes-Obisesan. Source: Supplied.

DEI

#InternationalWomensDay2025: Sinmisola Hughes-Obisesan - A visionary driving Africa's creative future

Karabo Ledwaba 7 Mar 2025

Publicis Groupe Africa CEO, Koo Govender, appointed as judge for prestigious Gerety Awards

Advertising

Publicis Groupe Africa CEO, Koo Govender, appointed as judge for prestigious Gerety Awards

Issued by Publicis Groupe Africa 3 Mar 2025

Retail

Excellerate Brand Management excels at the 2024 Footprint Awards

Issued by Excellerate Brand Management 25 Feb 2025

Andrea Quaye and Sbusiso Khumalo are on the list.

Advertising

2025 Dare list unveils next-gen Black leaders in creativity

25 Feb 2025

Morning After Island is a Ogilvy Honduras campaign.

Advertising

What is the Ogilvy Network's secret spice?

Karabo Ledwaba 18 Feb 2025

Source: © More About Advertising Ogilvy has made changes to its EMEA and UK teams. Jules Chalkley (left) and André Laurentino (right)

Advertising

Changes for Ogilvy EMEA and UK on eve of WPP 2024 results

14 Feb 2025

Bronwyn Pretorius, Ackermans' new CMO, champions retail innovation in SA

Retail Marketing

Bronwyn Pretorius, Ackermans' new CMO, champions retail innovation in SA

Evan-Lee Courie 12 Feb 2025

Social Media

‘Brand chem’: The 2025 trend of collaboration for lasting impact

3 Feb 2025

#BizTrends2025: VML SA's Inga Sikweyiya - What really matters to South African youth in 2025

Youth Marketing

#BizTrends2025: VML SA's Inga Sikweyiya - What really matters to South African youth in 2025

Inga Sikweyiya 31 Jan 2025

Integrate to innovate

Radio & Audio

Integrate to innovate

Issued by Motherland OMNi 13 Dec 2024

Unlocking the golden quarter: How brands can win big with strategic digital marketing

Digital

Unlocking the golden quarter: How brands can win big with strategic digital marketing

Carl Jordan, Issued by TikTok 11 Dec 2024

(image supplied)

Marketing

Warc and TikTok's connect media report tells brands to focus on relevance

20 Nov 2024

'Add a bit of vernac M': Unpopular opinion by a senior strategic copywriter

Advertising

'Add a bit of vernac M': Unpopular opinion by a senior strategic copywriter

Mahlatse Mokautu, Issued by Wetpaint Advertising 2 Oct 2024

Advertising

Warc report: How earned media is cutting through digital noise

26 Sep 2024

How to build meaningful iconic brands that are connected to culture

Branding

How to build meaningful iconic brands that are connected to culture

Yasmin Kathoria and Lerato Kgatla, Issued by Kantar 4 Sep 2024

Marketing

African marketers gear up for AMC’s 3rd annual awards in Mombasa

4 Sep 2024

Crafting memorable experiences: Effective branded merchandise strategies for events

Events & Conferencing

Crafting memorable experiences: Effective branded merchandise strategies for events

Issued by Tradeway 28 Aug 2024

Gareth Lessing, House of Brave's new ECD appointment: A statement of intent

Advertising

Gareth Lessing, House of Brave's new ECD appointment: A statement of intent

19 Aug 2024

David Kramer brings Ver in die wêreld Kittie to new theatre complex, Die Blik

Theatre

David Kramer brings Ver in die wêreld Kittie to new theatre complex, Die Blik

Terry Levin 30 Jul 2024

Image supplied. For AI to significantly enhance data analytics and processing capabilities, it requires the nuanced interpretation only human minds can provide says Ipsos global head of product testing Dr Nikolai Reynolds

Artificial Intelligence

2 critical challenges the market research industry needs to overcome when using AI

Dr Nikolai Reynolds 12 Jun 2024

#BehindtheSelfie: Elwin Smith, senior manager of group sponsorships at Nedbank

Behind the Selfie

#BehindtheSelfie: Elwin Smith, senior manager of group sponsorships at Nedbank

Aa-isha Hassiem 23 Apr 2024

Branding

Building lasting connections: The art of brand equity

Mongezi Mtati 4 Apr 2024

Social Media

#BizTrends2024: Dean Kriel - Macro communications trends, bringing lightheartedness to life

Dean Kriel, Issued by RAPT Creative Agency 17 Jan 2024

Seizing opportunities: dentsu Africa's positive outlook for 2024

Marketing

Seizing opportunities: dentsu Africa's positive outlook for 2024

Dawn Rowlands, Issued by Dentsu 12 Dec 2023

#BizTrends2024: Multi-platform, multi-industry, multimedia reports

Trends

#BizTrends2024: Multi-platform, multi-industry, multimedia reports

Issued by Bizcommunity.com 27 Nov 2023

Source: © Adeniji Aabdullah Podcasting can reinvigorate newsrooms, and it is doing just that in Africa

Online Media

Podcasting reinvigorating newsrooms in Africa

13 Sep 2023

Source: © 123rf The newly formed MMA SA Youth Development Board has elected its leadership team

Youth Marketing

MMA SA Youth Development Board chair and vice-chair announced

18 Aug 2023

The 5 keys to stokvel advertising success

Marketing

The 5 keys to stokvel advertising success

Issued by MegaVision Media 8 Aug 2023

Image supplied. Mushambi Mutuma examones how technology is transforming marketing strategies for a digital future

IAB Bookmarks Awards

Embedding tech into creativity: transforming marketing strategies for a digital future

Mushambi Mutuma 31 Jul 2023

Marketing

3 ways to update your marketing to the latest version

Tanya Pato 28 Nov 2022

Marketing

Warc releases Marketer's Toolkit 2023: Global Trends Report

10 Nov 2022