Primedia Out-of-Home is the premier provider of out of home media solutions within Sub Saharan Africa. A Level 1 BBEEE contributor, Primedia Out-of-Home is currently the largest wholly South-African-owned outdoor advertising media specialist offering national outdoor exposure throughout South Africa and high reach in key markets in rest of Africa. Primedia Out-of-Home offers flexible coverage of the entire LSM/SEM spectrum, targeting cosmopolitan consumers in major urban areas through to those living in rural communities.

Primedia Out-of-Home delivers exposure across a mix of media opportunities and audience environments, including high-end digital billboards, freeway and suburban spectaculars and street furniture, as well as classic roadside advertising.