Optimistic | Bizcommunity

Optimistic | Bizcommunity

News

Promotions & Activations

Dear brand manager - Let's talk about those “millions in prizes” promotions

Andrew Walmsley, Issued by Techsys Digital 21 hours

Nina Anto in the emotional single Float

Music

Nina Anto in the emotional single Float

Issued by The Coup 17 Jul 2025

Source: © Omnicom Group The Omnicom Group announced its results for the quarter ended June 30 this week

Advertising

Omnicom delivers on Q2 2025

17 Jul 2025

Finance

Sanlam: How Gen Z holds the key to South Africa's credit recovery

11 Jul 2025

SME confidence rises in 2025, challenges remain

SMEs

SME confidence rises in 2025, challenges remain

3 Jul 2025

LG launches Radio Optimism campaign to spread 'Life’s Good' through music

Advertising

LG launches Radio Optimism campaign to spread 'Life’s Good' through music

Issued by LG 30 Jun 2025

#YouthMonth: SA’s Young Lions winners – “Our strength is our South Africanness”

Youth Month

#YouthMonth: SA’s Young Lions winners – “Our strength is our South Africanness”

Danette Breitenbach 26 Jun 2025

$#YouthMonth: TBWA\Hunt\Lascaris’ Sydney Rheeder - Young people’s humanity, the key to their magic$

Youth Month

#YouthMonth: TBWA\Hunt\Lascaris’ Sydney Rheeder - Young people’s humanity, the key to their magic

Danette Breitenbach 24 Jun 2025

Source: bedneyimages via

Agribusiness

South African agribusiness optimism remains despite confidence index dip

Wandile Sihlobo 18 Jun 2025

5 things you might not know about SA's youth consumer class

Youth Month

5 things you might not know about SA's youth consumer class

Issued by BrandMapp 12 Jun 2025

Pepkor showcases growth across its portfolio

Banking & Finance

Pepkor showcases growth across its portfolio

4 Jun 2025

Source: Flickr/GovernmentZA; SA Finance Minister, Enoch Godongwana.

Finance

#Budget3.0: GNU's strategic pivot balancing growth with fiscal responsibility

Katja Hamilton 21 May 2025

Source: Food for Mzansi.

Pharmaceuticals

Bayer to close historic German factory in 2028 amidst sweeping restructuring

19 May 2025

Bradly Howland, president-elect: Public Relations Institute of Southern Africa (Prisa) says while the public relations profession is changing, that change is nota collapse. Transformation is not crisis (image supplied)

PR & Communications

Prisa | PR: Transformation is not crisis

Bradly Howland 19 May 2025

Taking Care of Business turns retail waste into a R559m micro-enterprise economy

ESG

Taking Care of Business turns retail waste into a R559m micro-enterprise economy

19 May 2025

5 signs that your business plan needs to be revisited in today’s economy

Business Plans

5 signs that your business plan needs to be revisited in today’s economy

Jeremy Lang, Issued by Business Partners Limited 13 May 2025

Agriculture

Record rebound in agriculture machinery sales as South Africa's rains boost crop yields

Paul Makube 9 May 2025

#WeeklyWineWrap: EU wine flexes muscle, Gen Z wallets stay shut, and RTDs keep climbing

Food & Wine

#WeeklyWineWrap: EU wine flexes muscle, Gen Z wallets stay shut, and RTDs keep climbing

Anna-Bet Stemmet 9 May 2025

Citrus export volumes set to rise 3.6% in 2025, but risks remain

Agro-processing

Citrus export volumes set to rise 3.6% in 2025, but risks remain

29 Apr 2025

Flexible return policies can make or break online sales - FedEx survey

E-commerce

Flexible return policies can make or break online sales - FedEx survey

16 Apr 2025

Public relations at a crossroads

PR & Communications

Public relations at a crossroads

Issued by Brandfundi 15 Apr 2025

#OrchidsandOnions: SA Tourism swaps celebrity power for storytelling in new ad

#OrchidsandOnions

#OrchidsandOnions: SA Tourism swaps celebrity power for storytelling in new ad

Brendan Seery 14 Apr 2025

David and Goliath 2.0 - A match made in heaven

David and Goliath 2.0 - A match made in heaven

Andre Fredericks, Issued by Sanlam Fintech 30 May 2024

SA SMEs optimistic about 2025 economic climate, but will it last?

SMEs

SA SMEs optimistic about 2025 economic climate, but will it last?

Issued by Business Partners Limited 3 Apr 2025

Branding

RMB’s new brand campaign Ideas Love Company by Halo: Confident, charming, cerebral

2 Apr 2025

Eco-anxiety: It's hitting closer to home than you think

Facilities & Property Management

Eco-anxiety: It's hitting closer to home than you think

Issued by Propelair SA 1 Apr 2025

Source: © 123rf In a world of sameness, humans are not thinking, not applying themselves and not adding anything new, just melting into whatever the digital algorithm is feeds us

Trends

#BizTrends2025: Break free from brain rot, enshittification, move from digital sameness and embrace culture movements

Danette Breitenbach 31 Mar 2025

Source: © 123rf While Global advertising spend is now on course to grow 6.7% this year to $1.15trn, according to a new study from Warc, this is a downgrade of almost one percentage point (pp) from the marketing effectiveness experts’ November forecast

Marketing

Warc study shows growth this year but still downgrade of almost one percentage point

28 Mar 2025

Source: Lesetja Kganyago - Facebook.

Markets & Investment

Global trade fears keep South Africa’s interest rates on hold

Katja Hamilton 20 Mar 2025

Food retailers to gain as inflation pressure mounts in SA

FMCG

Food retailers to gain as inflation pressure mounts in SA

Ann Sebastian 19 Mar 2025

Source: Supplied. Stephan Kornelius, business lead: Pragma Professional Services.

Infrastructure & Utilities

R1tn for infrastructure: South Africa's new budget promises growth if maintenance keeps pace

Stephan Kornelius 17 Mar 2025

Absa and Chamber of Commerce’s new tool is set to revolutionise SME development in SA

SMEs

Absa and Chamber of Commerce’s new tool is set to revolutionise SME development in SA

Ronnie Mbatsane 11 Mar 2025

Source: Supplied. Siphamandla Mkhwanazi, Senior Economist: FNB.

Property

Residential struggle continues as non-residential building gains ground

10 Mar 2025

Property

Budget Speech delay raises hopes for South Africa's property revival

7 Mar 2025

5 ways to boost employee confidence and engagement during tough times

HR

5 ways to boost employee confidence and engagement during tough times

Jeremy Lang, Issued by Business Partners Limited 3 Mar 2025

Management & Leadership

The future of innovation lies with Gen Z - is your workplace ready?

21 Feb 2025

Citrus growers urge swift action on logistics post-Sona

Agro-processing

Citrus growers urge swift action on logistics post-Sona

11 Feb 2025

SA apple and pear producers eye promising season ahead

Agriculture

SA apple and pear producers eye promising season ahead

11 Feb 2025

Source: Pexels.

Finance

Alpha like Z: Patterns of growing financial confidence across emerging generations

10 Feb 2025

Image source: rorozoa from

Management & Leadership

CEOs in Sub-Saharan Africa believe the future looks bright: PwC 2025 Global CEO Survey

7 Feb 2025

Health and well-being trends in 2025

Trends

Health and well-being trends in 2025

6 Feb 2025

#BizTrends 2025: Google's Alex Okosi – Africa, an opportunity more than a challenge

Digital

#BizTrends 2025: Google's Alex Okosi – Africa, an opportunity more than a challenge

Danette Breitenbach 4 Feb 2025

Tutuka power station

Renewables & Energy Efficiency

Eskom posted profit, then brought back load shedding

Lindsey Schutters 31 Jan 2025

Source: 4045 via

Aviation

Acsa reports strong peak travel period and outlook for 2026

29 Jan 2025

Source: Pexels.

Finance

#Sona2025 preview: Successes, shifts, and the path ahead

28 Jan 2025

Source: ChatGPT

Trends

US deregulation under Trump serves as a boon for equities, a bane for climate change

David Crosoer 29 Jan 2025

Toyota SA’s big plans for 2025: Key cars and market trends to watch

Events & Shows

Toyota SA’s big plans for 2025: Key cars and market trends to watch

Imran Salie 28 Jan 2025

Strategic cleaning: the secret to achieving cost efficiency in 2025

Health & Safety

Strategic cleaning: the secret to achieving cost efficiency in 2025

28 Jan 2025

AngloGold Ashanti and Adopt-a-School Foundation celebrate the excellent matric results of Diepsloot Secondary School

Primary & Secondary Education

AngloGold Ashanti and Adopt-a-School Foundation celebrate the excellent matric results of Diepsloot Secondary School

Issued by Adopt-a-School 23 Jan 2025