Media investment | Bizcommunity

Media investment | Bizcommunity

News

Source: © 123rf MRF has released the 19th edition Marketing All Product Survey with two significant updates

Research

2 updates in released Maps survey

6 hours

Source: © 123rf The South African Social Media Landscape Report 2025 explores how people in South Africa are using social media

Social Media

2025 the year of digital doubles: 5 key social media insights

28 Aug 2025

Juno ranked no. 1 attractive media agency according to SCOPEN

Media

Juno ranked no. 1 attractive media agency according to SCOPEN

Issued by Juno Media 10 Apr 2024

New head of video entertainment for SABC

TV

New head of video entertainment for SABC

1 Aug 2025

What if your YouTube ads could do more than just get views?

Digital

What if your YouTube ads could do more than just get views?

Issued by Dentsu 23 Jul 2025

White paper: Precision planning – how to build high-intent location-based campaigns

Media

White paper: Precision planning – how to build high-intent location-based campaigns

Issued by Vicinity Media 27 May 2025

Source: © BBC The BBC is the most trusted international news provider amongst all audiences as well as the UK’s most recognised cultural export internationally

Media

BBC the UK's most trusted news provider internationally

13 May 2025

WPP enhances AI marketing with strategic InfoSum acquisition

Artificial Intelligence

WPP enhances AI marketing with strategic InfoSum acquisition

4 Apr 2025

Triple industry award winner talks marketing effectiveness and delivering results that matter

IMC Conference

Triple industry award winner talks marketing effectiveness and delivering results that matter

Issued by IMC Conference 24 Feb 2025

The case for Cape Town

OOH

The case for Cape Town

Issued by Tractor Outdoor 7 Nov 2024

Primedia Outdoor’s digital out-of-home inventory achieves independent verification by Seedooh

OOH

Primedia Outdoor’s digital out-of-home inventory achieves independent verification by Seedooh

Issued by Primedia Out-of-Home 30 Oct 2024

Source: © Moonpreneur WPP recently announced a global partnership with Roblox, an immersive gaming and creation platform

Digital

WPP and Roblox partnerships unlocks gaming potential

14 Oct 2024

Image by Terry Levin @Bizcommunity.com. AI in Advertising is brought to you by the Association for Communication and Advertising. It examines AI and how it is changing the industry

AI in Advertising

AI in Advertising: AI - The most pressing challenge to the future of our industry

Jarred Cinman 30 Aug 2024

OOH

Tractor Outdoor introduces OOH brand lift attribution measurement in SA

Issued by Tractor Outdoor 26 Jul 2024

Brian Lesser will take on the role in September. Source: Supplied.

Advertising

WPP announces Brian Lesser as new global CEO of GroupM, succeeding Christian Juhl

18 Jul 2024

That's a wrap for Africa’s Big 7 2024

Exhibitions & Events

That's a wrap for Africa’s Big 7 2024

21 Jun 2024

Audio showing its ROMI prowess and the power of sounding odd

Media

Audio showing its ROMI prowess and the power of sounding odd

Issued by Mediamark 5 Jun 2024

Warc Creative has released its top 100. Source: YouTube.

Advertising

Warc Media 100 unveils top global media campaigns and companies of 2023

20 Mar 2024

Primedia Broadcasting launches Corporates that Care on World NGO Day

Radio & Audio

Primedia Broadcasting launches Corporates that Care on World NGO Day

Issued by Primedia Broadcasting 29 Feb 2024

#Trends: DMOs embrace AI and prioritise digital paid media in 2024

Marketing

#Trends: DMOs embrace AI and prioritise digital paid media in 2024

22 Nov 2023

Source: © Warc A new forecast by Warc puts global retail media ad investment at $141.7bn for 2024

Research

Retail Media: The advertising story of the decade with global advertising spend set to reach $128.2bn

20 Oct 2023

Source: © 123rf The Competition Commission’s stance on Google’s search dominance will afford many small companies a unique opportunity, but it has serious consequences for SA’s larger brands

Digital

Competition Commission remedial actions for Google: Good for small brands, not so much for big brands

10 Aug 2023

Marketing

More findings from Scopen's Agency Scope in Mexico

4 Aug 2023

Sho't Left Travel Week: A chance to boost South Africa's domestic tourism

Tourism

Sho't Left Travel Week: A chance to boost South Africa's domestic tourism

Robin Fredericks 6 Jun 2023

Part 2: Chile Agency Scope Study shows data is increasingly important

Marketing

Part 2: Chile Agency Scope Study shows data is increasingly important

2 Jun 2023

Attention OOH advertisers: This is your Western Cape wake-up call

OOH

Attention OOH advertisers: This is your Western Cape wake-up call

Ruchelle Mouton, Issued by Tractor Outdoor 16 May 2023

EssenceMediacom launches as the breakthrough agency in 120 offices globally

Marketing & Media

EssenceMediacom launches as the breakthrough agency in 120 offices globally

Issued by Mediacom South Africa: 31 Jan 2023

Media

Warc releases The Marketer's Toolkit 2023: The Future of Media

5 Jan 2023

Christmas ads unwrapped: What marketers can learn from the UK

Advertising

Christmas ads unwrapped: What marketers can learn from the UK

Natalie Botha, Issued by Kantar 12 Dec 2022

Source: © Blue Ox Studio A third of advertisers plan to cut their EMEA media budgets in 2023

Media

Third of advertisers plan to cut EMEA budgets next year

18 Oct 2022

You can't shrink your way to greatness

Marketing

You can't shrink your way to greatness

Issued by Brandfundi 10 Oct 2022

Source: © CGTN The Fifa World Cup in Qatar, timing, to be staged in November and December, can affect ad spend

Advertising

Despite timing Fifa World Cup to have positive impact on ad spend

19 Jul 2022

Supplied. Advertising agencies and groups, advertisers and media and trade bodies have come together at Cannes to apply and plan the rollout of Net Zero

ESG

Advertising industry to tackle the climate emergency

22 Jun 2022

Warc launches the Warc Digital Commerce

Digital

Warc launches the Warc Digital Commerce

22 Jun 2022

DDB Romania launches campaign against virginity testing

ESG

DDB Romania launches campaign against virginity testing

21 Jun 2022

Image supplied: From 'The Bread Exam' by LBCF

Advertising

Warc Awards for Media 2021 winners announced

12 Jan 2022

Media

Warc Awards for Media 2021 shortlists announced

9 Dec 2021

#PAMRO2021 Sticky media trends post-2020: How to rethink media planning in Africa

Media

#PAMRO2021 Sticky media trends post-2020: How to rethink media planning in Africa

Monique Claassen, Issued by Kantar 9 Nov 2021

SA research - It's time for collaboration

Research

SA research - It's time for collaboration

Karen Phelan, Issued by Advertising Media Forum 25 Oct 2021

Beyond consumer shifts - Positive trends in the way media agencies do business

Media

Beyond consumer shifts - Positive trends in the way media agencies do business

Issued by Advertising Media Forum 13 Oct 2021

Revealed: The top-ranking media channels and brands in 2021

Branding

Revealed: The top-ranking media channels and brands in 2021

Duncan Southgate, Issued by Kantar 7 Sep 2021

GroupM South Africa supports 100% Black-owned OOH media owners with the Inclusivity Support Program - "INC"

OOH

GroupM South Africa supports 100% Black-owned OOH media owners with the Inclusivity Support Program - "INC"

Issued by GroupM 6 Sep 2021

The future is DOOH: The renaissance of the OOH industry

OOH

The future is DOOH: The renaissance of the OOH industry

Lizelle Mc Connell and Remi du Preez, Issued by Tractor Outdoor 3 Aug 2021

Jury chairs for the Warc Awards for Media 2021. Rajoielle Register, Ron Amram, Siew Ting Foo and Sarita Rao.

Events & Conferencing

Warc Awards for Media 2021 juries announced

27 Jul 2021

Siew Ting Foo, Rajoielle Register, Sarita Rao, and Ron Amram.

PR & Communications

Jury chairs of Warc Awards for Media named

20 May 2021

Kantar launches South Africa's biggest ever consumer panel

FMCG

Kantar launches South Africa's biggest ever consumer panel

Issued by Kantar 28 Apr 2021