Algorithm | Bizcommunity

Algorithm | Bizcommunity

News

Branding

4 ways the “belief economy” is reshaping brand growth

Chelsea Lodewyk 2 hours

Algorithm Performance Marketing launches Lighthouse Geo: Africa's first AI visibility platform

Digital

Algorithm Performance Marketing launches Lighthouse Geo: Africa's first AI visibility platform

Issued by Algorithm Agency 3 hours

The invisible competitors

Advertising

The invisible competitors

Rosemary Baronetti, Issued by M+C Saatchi Abel 3 hours

You're spending more to be heard less. That's not a growth strategy

Digital

You're spending more to be heard less. That's not a growth strategy

Musa Kalenga, Issued by Brave Group 2 days

AI reshapes tourism visibility: Industry urged to integrate systems

Tourism

AI reshapes tourism visibility: Industry urged to integrate systems

Robin Fredericks 2 days

Colin Ramparsadh says cinema is like a vodka martini - not for every client or campaign. Pictured: Top Gun: Maverick (Image source: © IGN AFrica )

Film & Cinematography

The case for cinema: A Vodka Martini, shaken not stirred

Colin Ramparsadh 3 days

IRL is better: Marc-Antoine Barrois' anti-social campaign redefines luxury retail

Retail Marketing

IRL is better: Marc-Antoine Barrois' anti-social campaign redefines luxury retail

13 Apr 2026

Marketing

Many tourism hotspots are ‘de‑marketing’ – with mixed success. We researched the smartest ways to do it

Anne Hardy and Giancarlo Fedeli 9 Apr 2026

Oratile Papo explains what four years of running a social media agency actually taught her (Image source: © 123rf )

Social Media

Social media is not a vending machine, it’s a relationship

Oratile Papo 7 Apr 2026

Why brands are producing more content but connecting with fewer people

Marketing

Why brands are producing more content but connecting with fewer people

Musa Kalenga, Issued by Brave Group 30 Mar 2026

Image source: pitinan –

4th Industrial Revolution

Striking balance: AI's impact on human rights in business

Maureen Phiri 26 Mar 2026

Mateen Suliman, business development executive for digital media at iqbusiness unpacks five common myths shaping digital marketing decisions (Image supplied)

Marketing

5 Common myths shaping digital marketing today

Mateen Suliman 25 Mar 2026

The hidden costs behind e-commerce convenience

E-commerce

The hidden costs behind e-commerce convenience

Nancy Dusani 24 Mar 2026

Image source: freepik from

Law Practice

Winning the pitch: A law firm’s guide to compelling RFP responses

Andrea Paulsen 23 Mar 2026

New Gen 2026: The architecture of marketing and tech leadership

Marketing

New Gen 2026: The architecture of marketing and tech leadership

Issued by New Gen Awards 23 Mar 2026

School is preparing your child for a world that no longer exists

E-learning

School is preparing your child for a world that no longer exists

Issued by Think Digital Academy 20 Mar 2026

Marketing

CMOs must bridge the gap between the spreadsheet and the story… or become extinct

Pieter Geyser 20 Mar 2026

The resurgence of curated newsletters is visible globally and in South Africa (Image supplied)

Media

Exclusive | The growing appetite for curated newsletters and content

17 Mar 2026

EXCLUSIVE | Pep's R95bn success story: How dignity drives retail innovation

Retailers

EXCLUSIVE | Pep's R95bn success story: How dignity drives retail innovation

James Townsend 17 Mar 2026

On 29 January 2025 in Kolda, Senegal, Khaby Lame joins a workshop for out-of-school girls organized as part of the ‘Salmaitou’ programme, an initiative engaging girls aged 15 to 19 in STEM (science, technology, engineering, and mathematics), innovation and leadership. Source: Unicef.

Branding

Khaby Lame is the world’s most followed TikToker: the story of a Senegalese‑born star who sold his identity

Fanny Georges 16 Mar 2026

#BizTrends2026 | Juno Media’s Tanya Schreuder: AI more scale, not more value

Media

#BizTrends2026 | Juno Media’s Tanya Schreuder: AI more scale, not more value

Tanya Schreuder 13 Mar 2026

Ziphindiwe Ngcobo is the department executive for marketing at Isuzu Motors South Africa. Source: Supplied.

Marketing

Marketing needs its human layer back

Ziphindiwe Ngcobo 12 Mar 2026

Law Practice

The future of arbitration: Will AI replace people as judges?

Priyesh Daya, Brittany Leroni and Caitlin Leahy 9 Mar 2026

Death of the ‘open brief’ and the generative AI fix

Marketing

Death of the ‘open brief’ and the generative AI fix

Mathabatha Sexwale, Issued by Brave Group 3 Mar 2026

Propelair on why public washrooms are emerging as one of the biggest water-saving opportunities for 2026

Facilities & Property Management

Propelair on why public washrooms are emerging as one of the biggest water-saving opportunities for 2026

Issued by Propelair SA 2 Mar 2026

The health revolution is real, but SA will win or lose on governance, not gadgets

Medtech

The health revolution is real, but SA will win or lose on governance, not gadgets

25 Feb 2026

Dylan Kruger, managing partner: Africa Network, M+C Saatchi Abel says 2026 is a wake-up call for a continent ready to lead (Image supplied)

Digital

#BizTrends2026 | M&C Saatchi Abel’s Dylan Kruger: The end of “social” media; the start of Africa’s build era

Dylan Kruger 25 Feb 2026

#BizTrends2026 | Boom Group’s Nigel Matthews: Advertising to humans requires humanity

Advertising

#BizTrends2026 | Boom Group’s Nigel Matthews: Advertising to humans requires humanity

Nigel Matthews 24 Feb 2026

Social Media

Emplifi report shows why TikTok is the King of the jungle

Karabo Ledwaba 23 Feb 2026

Gen Z is changing how consumers discover, trust and buy from brands. Ella Thomas, global sector specialist for consumer staples at Schroders, explores how this shift is reshaping loyalty, trend cycles and the future of consumer growth. (Source: )

Youth Marketing

Gen Z is reshaping the consumer playbook, from loyalty to algorithms

Ella Thomas 18 Feb 2026

Will AI see empty agencies with no humans? (Image Source: @ Space OS )

Artificial Intelligence

How AI could be the great equaliser in creative agencies

Melusi Tshabalala 18 Feb 2026

Consumers face climate burnout as fears over global conflicts increase

Marketing

Consumers face climate burnout as fears over global conflicts increase

Issued by Kantar 17 Feb 2026

Nicholas De Decker – Associate at Lawtons Africa

Competition Law

Are your algorithms secretly colluding? The hidden risks of digital price signalling

Nicholas De Decker 16 Feb 2026

Eric D’Oliveira, chief revenue officer, Mediamark, says radio's muscle matters more than ever (Image supplied)

Radio & Audio

#WorldRadioDay | Radio asserts its place at the centre of brand strategy

Eric D’Oliveira 13 Feb 2026

Is community radio afraid of losing its voice to AI?

Radio & Audio

Is community radio afraid of losing its voice to AI?

Issued by Media Development and Diversity Agency 13 Feb 2026

Jarryd Terblanche is a conceptual copywriter at Special Effects Media looks at how narrative voice will cut through digital marketing’s content saturation in 2026 (Image supplied)

Digital

#BizTrends2026 | Special Effects Media’s Jarryd Terblanche: Narrative voice is becoming the differentiator

Jarryd Terblanche 11 Feb 2026

Can entrepreneurship be taught? Here’s the neuroscience

Entrepreneurship

Can entrepreneurship be taught? Here’s the neuroscience

Victor (Vik) Perez 10 Feb 2026

Gen Z isn’t cancelling brands loudly anymore they’re muting them. Nicole Glover, executive creative director of digital at Penquin shows how brands that don’t follow through risk disappearing from relevance. (Image supplied)

Marketing

7 ways brands can avoid being quietly muted by Gen Z in 2026

Nicole Glover 10 Feb 2026

#BizTrends2026 | Quantum Studios' Dr. Chris Roets: Memory-led marketing trends that will shape the year

Marketing

#BizTrends2026 | Quantum Studios' Dr. Chris Roets: Memory-led marketing trends that will shape the year

Chris Roets 10 Feb 2026

Bibi Bonnecwe, Executive Creative Director at Brave Group looks at why in 2026 human truths matter more than marketing trends (Image supplied)

Advertising

#BizTrends2026 | Brave Group’s Bibi Bonnecwe: Why human truths matter more than marketing trends

Bibi Bonnecwe 5 Feb 2026

Spain announced at the World Governments Summit in Dubai that it plans to join the global push to ban children under 16 from using social media. (Source: )

Social Media

No TikTok for teens? Spain plans social media ban for under-16s

5 Feb 2026

#BizTrends2026 | Pattern's James Townsend: 2026 is fashion’s exponential, ‘sentient’ turning point

Trends

#BizTrends2026 | Pattern's James Townsend: 2026 is fashion’s exponential, ‘sentient’ turning point

James Townsend 3 Feb 2026

Social media is now the arena in which discovery, trust-building, conversation and purchase coexist in a single motion; one uninterrupted swipe (Image supplied)

Digital

One uninterrupted swipe: Social media more than the top of the funnel

3 Feb 2026

Image source: rorozoa from

Trends

#BizTrends2026 | CMS South Africa team: How forward-looking legal and governance frameworks will shape business decisions

Sihle Bulose and Lebogang Molebale 2 Feb 2026

Business travel in 2026 shifts from cost-cutting to traveller experience

Travel

Business travel in 2026 shifts from cost-cutting to traveller experience

30 Jan 2026

For Bradly Howland, CEO of Alkemi Collective, the takeaway from Switzerland isn't just about macroeconomic shifts. It’s about a fundamental change in the "social license to operate” (Image source: © 123rf )

PR & Communications

4 Lessons from Davos on why trust is critical

Bradly Howland 29 Jan 2026

Social Media

TikTok’s new owner puts app’s algorithm in the spotlight

Kelley Cotter 27 Jan 2026

Image source: rawpixel.com from

Law Practice

Understanding LinkedIn's new algorithm: A guide for lawyers

Andrea Paulsen 26 Jan 2026

#BizTrends2026 | ByDesign Communications’ Kevin Welman: 4 shifts redefining PR

PR & Communications

#BizTrends2026 | ByDesign Communications’ Kevin Welman: 4 shifts redefining PR

Kevin Welman 26 Jan 2026

Dr Pepper’s new ad shows why humans still matter in 2026

Artificial Intelligence

Dr Pepper’s new ad shows why humans still matter in 2026

Karabo Ledwaba 26 Jan 2026