ROI | Bizcommunity

ROI | Bizcommunity

News

Media

Warc warns CMOs: 3 shifts will redefine measurement in 2026

1 day

Attraction remains advertising’s most powerful currency. David Edworthy gives insight into how brands position themselves in our imaginations long before we’re ever ready to buy. (Image supplied)

Advertising

What The Alchemist can teach us about advertising

David edworthy 1 day

The ROI of an online MBA for IT leaders

Higher Education

The ROI of an online MBA for IT leaders

Issued by Richfield 3 days

Marketing

The 5 ways smart marketers balance brand and performance

Rirhandzu Shingwenyana 3 days

The real strategy behind commercial water savings

Food, Water & Energy Security

The real strategy behind commercial water savings

Zea Gove, Issued by Propelair SA 5 May 2026

Hook, Line & Sinker appointed as PR agency for Top Employers Institute

PR & Communications

Hook, Line & Sinker appointed as PR agency for Top Employers Institute

Issued by Hook, Line & Sinker 5 May 2026

AICPA and CIMA’s AI Accelerator Skills Programme to prepare finance leaders for an AI enabled future

Accounting & Auditing

AICPA and CIMA’s AI Accelerator Skills Programme to prepare finance leaders for an AI enabled future

Issued by AICPA & CIMA 30 Apr 2026

Kena Outdoor CEO Lerumo Maisela on CNBC Africa: Redefining OOH growth

OOH

Kena Outdoor CEO Lerumo Maisela on CNBC Africa: Redefining OOH growth

Issued by Kena Outdoor 29 Apr 2026

CMO Council's Marketing’s Power Partners: AI and the Human Essence report explains why AI alone doesn’t deliver growth (Image source: © 123rf )

Marketing

Why AI alone doesn’t deliver growth - it needs human marketers

29 Apr 2026

2026 New Generation Awards open for early-bird entries

Marketing

2026 New Generation Awards open for early-bird entries

15 Apr 2026

Eye-tracking: the most potent ad testing tool in the attention economy

Research

Eye-tracking: the most potent ad testing tool in the attention economy

Issued by BMi Research 10 Apr 2026

How to build trust with your target audience

Online Media

How to build trust with your target audience

Issued by Broad Media 9 Apr 2026

Dr Lynne Derman, Executive Director People & Talent at 21st Century

Management & Leadership

Regaining engagement: Why coaching is no longer a luxury for executives

Dr Lynne Derman 2 Apr 2026

Bridging the CIO and CFO divide: How South African business can approve AI with confidence

Artificial Intelligence

Bridging the CIO and CFO divide: How South African business can approve AI with confidence

Issued by Helm 1 Apr 2026

African travel trade shows: Bridging the gap between tech and trust

Travel

African travel trade shows: Bridging the gap between tech and trust

Carol Weaving 27 Mar 2026

Digital marketing in South Africa – No longer optional for top companies

Online Media

Digital marketing in South Africa – No longer optional for top companies

Issued by Broad Media 25 Mar 2026

Image source: DC Studio from

Cyber Law

GenAI in SA: Balancing legal risks and operational rewards for businesses

Ginen Moodley 24 Mar 2026

Financial or business management qualifications: Compounding any career in less than a year

Higher Education

Financial or business management qualifications: Compounding any career in less than a year

Issued by Waterfall School of Business 23 Mar 2026

New Gen 2026: The architecture of marketing and tech leadership

Marketing

New Gen 2026: The architecture of marketing and tech leadership

Issued by New Gen Awards 23 Mar 2026

Marketing

CMOs must bridge the gap between the spreadsheet and the story… or become extinct

Pieter Geyser 20 Mar 2026

Research

Brand intelligence for a competitive advantage

Issued by BMi Research 19 Mar 2026

Hot 102.7FM surges to 710,000 regular listeners, expanding its commercial footprint in Gauteng

Radio & Audio

Hot 102.7FM surges to 710,000 regular listeners, expanding its commercial footprint in Gauteng

Issued by HOT 102.7FM 17 Mar 2026

Lorraine Landon is the head of advertising solutions for Google in sub-Saharan Africa. Source: Supplied.

Marketing

Google’s Lorraine Landon: 3 growth blockers holding back ROI in Africa

Lorraine Landon 17 Mar 2026

Vol. 07 - Welcome to On the Dot Insights Newsletter

Printing

Vol. 07 - Welcome to On the Dot Insights Newsletter

Issued by On the Dot 30 Oct 2025

Turning dashboard data into headlines

Digital

Turning dashboard data into headlines

Issued by Location Bank 11 Mar 2026

The 2026 edition introduces “Irreplaceable Instinct” as the defining theme. Source: Supplied.

Social Media

Emotional ROI and curiosity-driven discovery lead TikTok’s 2026 trends

10 Mar 2026

Case Study: Behind Hungry Lion’s always-on digital network across Africa

Technology

Case Study: Behind Hungry Lion’s always-on digital network across Africa

10 Mar 2026

Own the moment that matters. Powered by Vicinity Media Occasion IQ and Omnichannel Analytics

OOH

Own the moment that matters. Powered by Vicinity Media Occasion IQ and Omnichannel Analytics

Sharné Daniels, Issued by Vicinity Media 5 Mar 2026

CMOs drowning in data, starved for decisions

Marketing

CMOs drowning in data, starved for decisions

Max Flajsner, Issued by Incubeta 5 Mar 2026

Kero partners with Dotgo

Digital

Kero partners with Dotgo

Issued by Celerity.chat 4 Mar 2026

Employer Branding

#TopEmployers2026: Nolo Thobejane on why people power KFC’s purpose

Shan Radcliffe 3 Mar 2026

Death of the ‘open brief’ and the generative AI fix

Marketing

Death of the ‘open brief’ and the generative AI fix

Mathabatha Sexwale, Issued by Brave Group 3 Mar 2026

What it really means to be a Change Champion

Marketing

What it really means to be a Change Champion

Issued by Can!do 2 Mar 2026

Neglecting customer experience is stunting small business growth

CRM

Neglecting customer experience is stunting small business growth

Liezel Jonkheid 2 Mar 2026

Under the South African sun — the economics of sunshine

Renewables & Energy Efficiency

Under the South African sun — the economics of sunshine

Rushil Rattan 24 Feb 2026

Epic Outdoor unlocks the final piece of the funnel with national Shell Retail Network

OOH

Epic Outdoor unlocks the final piece of the funnel with national Shell Retail Network

Issued by Epic Outdoor 23 Feb 2026

Source: Supplied. Mark Danckwerts, Head: Insurance, KPMG One Africa.

Finance

KPMG report: African financial sector bets big on AI and growth strategies

18 Feb 2026

Cape Union Mart and Offernet turn real-time weather into revenue

Advertising

Cape Union Mart and Offernet turn real-time weather into revenue

Issued by Offernet 26 Feb 2026

Why South Africa’s top companies advertise on BusinessTech

Online Media

Why South Africa’s top companies advertise on BusinessTech

Issued by Broad Media 11 Feb 2026

Converge Africa 2026 confirms latest headline sponsors

Digital

Converge Africa 2026 confirms latest headline sponsors

Issued by Converge Africa 10 Feb 2026

Next Narrative Africa Fund (NNAF) has partnered with Parrot Analytics to leverage world-class analytics to prove that African narratives are a globally undervalued asset class (Image source: © 123rf )

Media

Study to prove African narratives are a globally undervalued asset

5 Feb 2026

“This isn’t the Wild West anymore”

Social Media

“This isn’t the Wild West anymore”

Issued by TDMC 4 Feb 2026

Data from Samy’s Marketing Trends 2026 shows influencer marketing is no longer experimental. (Source:

Marketing

How brands can future-proof their influencer marketing in 2026

4 Feb 2026

Richard Lord, freelance media specialist, questions whether programmatic digital OOH (pDOOH) is just a gimmick (Image source: © Dark Sky

OOH

Is programmatic digital OOH (pDOOH) a gimmick?

Richard Lord 3 Feb 2026

Joe Hamman, director, Novus Group says 2026 will see the evolution from media monitoring to decision monitoring (Image supplied)

Media

#BizTrends2026 | Novus Group's Joe Hamman: Goodbye vanity metrics, hello decision monitoring

Joe Hamman 2 Feb 2026

#BizTrends2026 | Field Force GM, Ged Nooy: 4 trends shaping the next phase of FMCG and retail in SA

Media

#BizTrends2026 | Field Force GM, Ged Nooy: 4 trends shaping the next phase of FMCG and retail in SA

Ged Nooy 29 Jan 2026

Thailand's green tourism initiatives attract South African travellers

Travel

Thailand's green tourism initiatives attract South African travellers

29 Jan 2026

Scopen is celebrating a decade in South Africa with an invitation-only anniversary event in Johannesburg on 24 February 2026 (Image source: © 123rf )

Marketing & Media

A decade of Insight: Scopen marks 10 years in SA

28 Jan 2026

Trends

#BizTrends2026 | Sociable's Jason van Dyk: 2026 belongs to brands built on community and authenticity

Jason van Dyk 27 Jan 2026

How BusinessTech sponsored articles help South African companies thrive

Online Media

How BusinessTech sponsored articles help South African companies thrive

Issued by Broad Media 23 Jan 2026