Digital Content Platform Executive

Remuneration:market-related 
Location:Johannesburg
Job level:Mid
Type:Permanent
Company:Ad Talent Africa

Who are we:

A fast-growing global organisation with a presence in 50 countries, committed to delivering excellence through innovation, performance and customer focused.


Who are we looking for:

A digitally-savvy content specialist with experience using AI-assisted tools (e.g. Builder.io), strong attention to SEO/CRO best practices and the ability to publish, optimise and manage high-quality digital content across web platforms.



What will you do:
  • Publish, optimise, and manage high-quality digital content across web platforms.
  • Use AI-assisted tools (e.g., Builder.io, ChatGPT, Firefly, Midjourney) to enhance content creation and publishing.
  • Ensure content accuracy, consistency, and alignment with brand voice through strong editing and QA checks.
  • Support and execute conversion rate optimisation (CRO) experiments, including A/B testing.
  • Collaborate with cross-functional teams (SEO, UX, performance marketing, developers, copywriters) to deliver optimised digital experiences.
  • Monitor and analyse website performance data, translating insights into actionable improvements.
  • Conduct technical performance checks (e.g. page speed, broken links, usability issues).
  • Contribute to SEO initiatives using tools such as Google Analytics, Search Console, SEMrush, AHREFS, or Screaming Frog.

What will you need:
  • Hands-on experience using AI tools for web content (e.g. Builder.io, ChatGPT, Firefly, Midjourney)
  • Strong content editing and QA abilities (brand voice, accuracy, consistency)
  • Experience with website optimisation: A/B testing, CRO strategy, or similar
  • Familiarity with SEO tools: Google Analytics, Search Console, SEMrush, AHREFS, Screaming Frog
  • Able to interpret and act on data insights
  • Comfortable collaborating with developers, SEO, UX, copywriters
  • Attention to detail and technical performance checks (e.g. page speed, broken links)

Bonus (desirable) experience
  • Knowledge of headless CMS or advanced content automation workflows
  • Experience with web performance analysis
  • A degree in a test-driven, analytical or quantitative field
  • Familiarity with design or layout tools (e.g. Figma, Adobe XD)
  • Content Trends
  • Digital Content
  • Editing Content


Posted on 08 Sep 13:37, Closing date 8 Oct

 
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