Red Bull has announced the arrival of Red Bull Xero, landing locally in November 2025.

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With zero sugar, low kilojoules, and its own unique taste, Red Bull Xero offers a refreshing way to enjoy wiiings – anytime, anywhere.
Red Bull Xero expands the brand’s local range by introducing a distinct, no-sugar flavour that’s different from Red Bull Sugar free. The sleek matte light-blue cans open to a burst of pleasant sourness, with notes of tutti frutti, pineapple, and vanilla for a bold, balanced taste that’s both sweet and tart.
Benefits of Red Bull Xero:
- Stay alert: Red Bull Xero contains caffeine that helps to improve concentration and increase alertness.
- Reduce fatigue: Red Bull Xero contains B-group vitamins (niacin, pantothenic acid, B6, B12), which contribute to the reduction of tiredness and fatigue.
- Balance your body: Red Bull Xero contains taurine, an amino acid that occurs naturally in the human body and is involved in a range of processes including regulation of water/electrolyte balance at the cellular level.
Red Bull Xero will be available nationwide from November 2025 at major retailers, convenience stores, and gyms across South Africa.